As the Communications Coordinator for St. Margaret of York, I had the privilege of creating a small set of promotional materials to support the annual Lessons and Carols concert. This beloved event, held on the third Wednesday of Advent, is a moment for the community to reflect and anticipate the Christmas celebration.

In my role, I worked with our Music Director to design an event flyer, mini-poster, and Facebook event graphic that would effectively promote the concert and its themes of hope, peace, and joy. Inspired by the traditional Advent wreath, I crafted an iconic illustration featuring the rose-colored candle at center stage, with the warmth and light of the three lit candles in a dark room.

The design was so well-received that it became a staple of our parish's promotional materials for Lessons and Carols over the course of three years. It was reused and refined each year, serving as a testament to the power of effective design in building a strong brand and community engagement.

Key Design Elements:

• Advent wreath-inspired design featuring the rose-colored candle at center stage
• Varying circle sizes and opacities to mimic the soft glow of flame, creating a sense of warmth and intimacy
• Carefully crafted typography to ensure clear communication of event details